UCM Honors at Hanze: Doing Business in Europe (International Communication)
This program has two aims. First, to increase your awareness of the importance and complexity of intercultural issues in international communication. Second, to give you the opportunity to practice using skills that enable you to communicate in different cultural environments. There will be exercises and reflection on concepts such as culture shock, cultural values and intercultural competence that draw on the work of important authorities in the field. The focus will be on the relevance of this research to different aspects of international communication. You will become aware of your own cultural background and share your insights with your classmates in exercises and presentations.
International Communication Course
As course participants, you will fully emerge in the world of European communication for the next three and a half weeks. Students will explore three important aspects of this varied subject: they will look at Intercultural Competence and Communication, students examine the legal, financial, and political aspects of the Eurozone and talk about and let students experience the diverse European cultures from a business perspective. Parallel to the in-class program, Hanze will take students out into the field and visit large multinational companies in The Netherlands and Germany. Hanze hopes you will fully immerse yourself in this adventurous and exciting program, and feel better prepared in meeting the demands of today’s globalized environment.
The main body of the course consists of the 3 main strands in the programs:
Intercultural Competence and Communication
- Intercultural Management
Students will be able to learn many different competencies within these stands, pulling from various courses in the program.
When attending a course at Hanze Summer School there is more than studying and socializing. You will also be given the opportunity to visit large multinationals that play an important role in the contribution to the European economy. Every year, we visit several companies. In previous years visits consisted of companies like Philips, Meyer Werft, Groningen Seaports, and Hooghoudt.
Because of these excursions, you must bring business attire.
Course Start Date
May 24th, 2019
Course End Date
June 14th, 2019
For the most up to date information on dates and deadlines, please visit Hanze's website.
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